Ever been to Colorado and thought, "meh"? Probably not. The state is known for its stunning mountains, crisp air, and world class skiing. But let's face it, not every day in Colorado is carving down a fresh powder morning or ending with a Rocky Mountain sunset. Sometimes, it's traffic on I-25, or another snowstorm, or listening to a stoned backpacker try to explain how profound the newest Mumford & Sons track is. Enter the "I 😕 Colorado" clothing line. For the realists. The cynics. The people who live in Colorado and know that it isn't all bluebird powder days and craft brews. It’s also frustration. It's exasperation. It's every eye-roll-worthy moment. Like listening to your kayak-stealing neighbor drone on about the nuances of their gluten-free, dairy-free, taste-free diet.
Each item in our lineup is crafted from 100% breathable, buttery-soft cotton fabric that is as comfortable as it is durable. Vibrant, long-lasting prints ensure your mildly irked, cheekily cynical message stays clear for all to see.
Whether you're sporting a relaxed tee on a casual hike, curling up in a hoodie on a snow day, or strutting your sweater at the latest overpriced microbrewery, this gear is a perfect, inoffensive ‘up yours’ to everything that makes you say "meh" about Colorado. All the better if it’s that godawful green chili recipe your neighbor swears is the state meal. We know it’s not that great... Just. Like. Colorado.
