Ever been in North Carolina during summer? Are you a masochist? Ever indulged in North Carolina barbecue and later regretted it in the bathroom? If so, our clothing line perfectly captures your feelings towards this cruel southern darling with a simple, understated "I 😖 North Carolina" logo.
Now, we're not saying North Carolina is straight-up terrible or anything, though tourists who've been conned into trying cheerwine might disagree, but c'mon! The humidity, the flip-flopping weather, the aggressive mosquitoes. We're here to provide you that bit of sartorial levity.
So why not wear your slightly twisted love for North Carolina right over your heart, or stomach or, hell, even over your backside if we ever make pants out of this concept. And remember, you knew exactly what you were getting into with this state. It's like a Tar Heel basketball game. One moment, it's all enthusiasm and anticipation, the next, cursing and questioning your life choices.
Our clothing line is as classic as North Carolina’s deep-seated love for tobacco and Krispy Kreme. Made from 100% ripe cotton, crafted for absolute comfort and designed to survive many a washing without fading into oblivion like your dreams of a dry autumn day in the Tar Heel State. The print isn't going anywhere anytime soon either, it's as tenacious as those damn mosquitoes.
So go ahead, grab this shirt, hoodie, or sweater and make your complicated relationship with North Carolina public. After all, isn't discomfort part of the charm? Or was that the barbecue sauce from last night talking? Either way, just like North Carolina, it's unique, it's confusing, and it will make you feel something. (Mostly sweat.)
